The central purpose of the research was to design a strategic management\nmodel university for the self-assessment of the careers of the three area marketing,\nstarting from an analysis of the eight best models applied in Europe\nand America, is contrasted the major components to determine the essential\naspects of academic excellence which form part of the proposed model. The\nstrategic axes of Management University proposed after the mentioned analysis\nthere are six: Management University, teaching, student progress, support,\nresearch and University Social transcendence, distributed information in 12\nareas, 28 features, 111 standards of quality, 188 indicators and 937evidences,\nvalidated by qualified informants issued by 28 opinions and documentary information.
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